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Samoa, an island nation in the South Pacific Ocean, has a developing financial system. The country has witnessed a growing use of digital payments and mobile banking, driven by the increasing use of smartphones and internet access. The government is actively promoting financial inclusion and encouraging the adoption of digital financial services. Samoa’s payment system is predominantly cash-based, but credit and debit card usage is slowly increasing, largely driven by the tourism sector. While online banking and electronic transfers are developing, their adoption is relatively low compared to more developed nations. Mobile money services are emerging as a potential driver of financial inclusion, but their expansion requires addressing challenges in infrastructure and digital literacy.

Population

Estimated Population

200,000

Currency

Currency

Samoan tālā (WST)



Popular payment methods